## Why Vertical SaaS companies choose Cello

##### All-In-One Platform

### Unified
Unify user, partner, and reseller referrals in one system - perfect for vertical markets with strong community networks.

##### Integrated Experience

### In-Product
Embed referrals into niche workflows across hospitality, construction, accounting, education, or field services - no heavy engineering required.

##### Outsource Your Work

### Automated
Cello automates payouts, fraud detection, tax/KYC compliance, and global reward operations - ideal for lean vertical SaaS teams.

### How Cello helped Shore boost new MRR by 14% through user referrals
Learn how Shore migrated their user referral program to Cello and boost new MRR by 14% through user referrals.

### Cello helped plancraft achieve an impressive referral ROI of 5.7
Discover the success of Plancraft's referral program. Explore how they realized a remarkable ROI of 5.7 and achieved an additional 10.6% growth in monthly revenue through referrals.

### sevdesk boosts revenue via referrals
sevdesk made the strategic decision to replace its custom-built referral solution with Cello, liberating valuable resources previously allocated to development and maintenance efforts.

### Smoobu significantly activates user base via referrals
Smoobu, a pioneer in the B2B SaaS vacation rental management system and acquired by HomeToGo in 2020, initiated Cello's P2P referral program to enhance their existing referral marketing strategy.

### How Sagetap achieved 39% additional monthly revenue growth through Cello-powered referrals
Learn about Sagetag's state-of-the-art referral program and how they achieved 39% additional monthly revenue via referrals.

## Don’t just take our word for it
Hear from our delighted customers about their
experience using Cello.

"Smooth onboarding and user-friendly interface were the main selling points for Cello. Our users love the ease of use the most. We love to have an additional high ROI, scalable growth channel!"

Linus Hallberg, Senior Product Manager

"We had a frictionless setup and are seeing promising results. Cello efficiently and quickly helped us set up and experiment upon an important growth loop."

Raphael Allstadt, Co-Founder & CEO

"Super fast and easy to set it up. Really straightforward to access data and insights, and implement changes to improve the metrics. Also super helpful, kind, and experienced team. A real joy to work with them."

"Cello boosted our referral program with their integrations, automated payouts, and smart notifications."

## Discover success stories across SaaS
### How to get started with B2B Referral programs?
Interested in growing word-of-mouth but unsure where to start? We collaborated with Kyle Poyer (Growth Unhinged/OpenView) to create the most comprehensive, step-by-step referral program best-practices guide.